CLEVELAND (AP) — The first sign marking the new name for the home of the Cleveland Browns has gone up.
Workers on Friday began putting up the sign for FirstEnergy Stadium.
The Akron Beacon Journal reports that FirstEnergy is paying $102 million over 17 years for the naming rights.
The new sign that faces downtown Cleveland is nearly 200 feet long and weighs 3,500 pounds.
FirstEnergy says more signs will be going up on the stadium that until now was known simply as Cleveland Browns Stadium.