M&M’s add new flavor to candy mix

M&M's adds new pumpkin spice latte flavor.

(CNN) – Candy-maker M&M’s hopes so, and it’s taking aim at popular coffee territory.

The rollout of pumpkin spice latte flavored M&M’s looks to jump on the latte craze.  And they are ready to hit some store shelves this week.

The packaging puts buyers in the mood for fall, with a brown iconic M&M character wrapped in a scarf, holding a latte.

Inside the bag, the candy colors of brown, orange and ivory to fit the season.

The latest M&M flavor follows the introduction of its pecan pie candies earlier this month.

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